NASA has the nation’s finest Rocket Scientists on staff, and yet they are among the world’s most active users of crowdsourcing to solve engineering conundrums. With expertise at their fingertips, why are they - and many others - turning to the non-expert crowd for solutions?
Forward looking corporations are already embracing crowdsourcing and prize challenges. Boeing, Unilever, Samsung, Starbucks and NASA are just a few examples. If several million people can be nudged to make a small positive change, the outcomes can be world changing.
We've successfully collaborated winning and fulfilling on NASA contracts through their Center of Excellence for Collaborative Innovation. HeroX is positioned as the social network for innovation and therefore has a broader and more uncredentialed crowd, which pairs well with our Topcoder crowd of experts in development and design. Their team is great to work with, we've had the pleasure of hosting webinars and other joint initiatives.