Free The Water

Free The Water

Xinova seeks the disclosure of inventions that produce sheetable doughs using vegetable puree.
Submission Deadline

Challenge Overview

Summary: Xinova seeks the disclosure of inventions that produce sheetable doughs using vegetable puree.

Cracker dough using vegetable puree is too wet and sticky for mass production. Too bad, because consumers want healthier baked snacks that incorporate that flavor and nutrition benefits of vegetables. PepsiCo is seeking ways to manage the watery dough problem so vegetables can be included into sheets of dough and baked like traditional crackers.

Some vegetable purees contain about 85% water. However, that water is hard to access because, unlike the unbound water in dough, the vege puree’s moisture is trapped within the vegetables’ cells and bound to fiber components.
Help us figure out how to unbind bound-water in vegetable purees to create “sheetable,” vege-puree dough using existing equipment.

To review the opportunity details, please click Accept Challenge above and register in the Xinova system. 


Updates 2

Challenge Updates

8 Hours Remaining to Submit

July 10, 2019, 3:59 p.m. PDT by Kyla Jeffrey

If you're still assembling your submission, you have exactly 8 hours left to complete it! 

Here's a Tip: HeroX recommends innovators plan to submit with at least a 3-hour window of time before the true deadline. Last-minute technical problems and unforeseen roadblocks have been the cause of many headaches. Don't let that be you!


Head over to Xinova's website to begin your entry now!

2 Days Remaining to Submit -- Last Minute Tips

July 8, 2019, 11:59 p.m. PDT by Kyla Jeffrey

We are quickly approaching the final days open for submission to the Free the Water Challenge. The deadline is Wednesday July 10th at 11:59 pm Eastern Time (New York/USA.) 

Here are a couple of last-minute tips for a smooth entry process:

1. You will be submitting via Xinova's website. Please ensure you register and complete their submission form here -->

2. Begin your submission process several days before the cutoff time. This allows you to ensure everything you have been working on can be seamlessly integrated into the form.

3. Review the Challenge Guidelines to ensure your submission is complete. 

4. Have any questions? Head over to the challenge forum and we would love to help you out. 

Thanks so much, and good luck to all!

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