Idea: VIPaccess - LL available 24x7 for Community
LL stores, small pop-ups and website give guests renewable free VIPaccess passes to remote/virtual 24x7 coaching, shopping assistants, more.
3. Opportunity: Which pillar of well-being, and which aspect of that particular pillar, are being addressed by the idea? In what way does it influence a pillar? What type of individual and community would benefit from the idea?
Let's democratize communities' access to movement/exercise/wellness coaching and motivation. People who work multiple jobs, or odd hours, or simply cannot travel to LL stores may hereafter access - online - personalized coaching, advice from virtual shopping assistants, and LL inventory. I believe LL can make VIPaccess perks financially viable by requiring that users visit physical stores or make online purchases every once in a while. Say, every 60 days, which resets the user's VIPAccess pass.
4. Innovation: Why is your idea unique, novel, and/or impactful? What will the future look like if we’re successful in bringing your idea to life? How does the proposed solution differ from existing solutions addressing human well-being?
Go beyond online stores. Go beyond the constraints of regular hours, employee staffing, capacity, etc at brick-and-mortar or more frequent pop-up stores. The VIPaccess pass becomes a #personalized vehicle for customer motivation, coaching and experiences. So users will practice movement/exercises/yoga/etc at the times they choose, whilst being connected/supervised by online coaches (human or/AND virtual/AI). VIPaccess is retained by shopping LL and/or agreeing to virtual tracking of #sweatlife.
5. Action Plan: Please justify and briefly describe the major steps needed to make this idea a reality. Does the technology and understanding exist now? Is it likely to exist in the next 3-5 years?
1. Develop the tech ability to track #sweatlife of users and LL fans who OPT IN (say, to earn LL swag, discounts). The technology shall analyze users' phone/device/smartTV cam video streams. An AI (or human coach) remotely quantifies users' #sweatlife activity. The AI/virtual coach (or human coach) provides useful guidance on screen, via voice. And recommend relevant LL products, or connect to remote shopping assistants. (for possible inspiration, see PNG attachment below)
2. VIPaccess launch.