We are reinventing the Lululemon space into an immersive experience zone.
3. Opportunity: Which pillar of well-being, and which aspect of that particular pillar, are being addressed by the idea? In what way does it influence a pillar? What type of individual and community would benefit from the idea?
With our LuluZone idea we are addressing the mind and body by taking the holistic approach to re-envision the Lululemon space. We are combining sounds, lighting, smells and technology that enhances the practices of wellness and mindfulness. Using smart mirrors we encourage consumers to move naturally through a guided yoga flow. Consumers who are looking for an elevated experience in wellness and loyal to the LuLulemon brand would benefit. Indirectly, the space would build community and purpose.
4. Innovation: Why is your idea unique, novel, and/or impactful? What will the future look like if we’re successful in bringing your idea to life? How does the proposed solution differ from existing solutions addressing human well-being?
The LuluZone idea is unique because we are connecting emerging technology and immersive spaces to enhance the art of being present. Although there are apps out there like Calm we see the value in physical spaces and bringing people together through them. We wanted to reimagine what it would feel like to enter into a physical space where you could tune into yourself. The LuluZone connects the physical and digital, creating a space where people can come to heal physically and mentally.
5. Action Plan: Please justify and briefly describe the major steps needed to make this idea a reality. Does the technology and understanding exist now? Is it likely to exist in the next 3-5 years?
The LuluZone is highly obtainable within the next 3-5 years.The smart mirror technology currently exist and retail spaces are eager to start implementing them.