Busy parents need transportation for school or various activities
Parents who work need a safe, reliable, automated way to transport their children to school or other activities (sports, clubs, etc.) Would be an Uber for kids.
We were able to work with HeroX to draft challenge guidelines, promote the challenge to a targeted audience of interested parties, and ultimately draw a crowd of innovators from across the globe to submit proposals to address our challenge. We were quite satisfied with the number and diversity of both individuals and proposals that the challenge drew.