No one knows Ameritas better than you, no one’s in better position to see how we can boost sales or grow the company in other ways. Define your best idea by writing a few sentences describing it. When you’re ready, click the Accept Challenge button and follow the instructions to enter the challenge.
Entries must be submitted by Feb. 22, 2019. Ideas will be scored on predefined factors. Qualifying ideas will be advanced to the Ameritas Innovation Lab for help creating a business case and a presentation to the Ameritas Innovation Growth Board.
Spurring innovation at Ameritas
Sustaining our growth momentum requires outside-the-box thinking that will lead to novel ideas and solutions. The Ameritas Innovation Challenge, the new Ameritas Innovation Lab and Ameritas Innovation Growth Board are all part of the plan to identify, develop and activate ideas that can accelerate growth.
Crowdsourcing: Attracting ideas from a large group
Crowdsourcing is the practice of obtaining services, ideas or content by soliciting contributions from a large group of people. The Ameritas Innovation Challenge is designed to attract ideas from our 2,400-plus associates. Since we call ourselves a herd, maybe we should call this “herdsourcing.”
HeroX will help us focus on our ideas
Everything you need to know about the Ameritas Innovation Challenge can be found here on the HeroX platform. It's also where you will enter your idea into the competition. As our innovation partner, HeroX will help manage the challenge so we can focus on identifying and developing our best ideas.
All ideas will be ranked using these criteria:
The grand prize winner will receive $5,000.
Runner-up prize winners will receive $1,000.
Note: The number of runner-up prizes will depend on the number of entries qualifying for the final round. Up to four runner-up prizes will be awarded.
The Ameritas Innovation Lab works with the Innovation Growth Board and experts across the company to generate, evaluate and fund ideas through an innovation engine. This process can help business divisions support our enterprise growth objectives:
Think of the Ameritas Innovation Lab as both a place and a process that helps the company identify, filter, test, validate and implement opportunities to achieve enterprise goals and accelerate transformation.
Comprised of associates from all business lines and shared services areas, the Ameritas Innovation Growth Board evaluates ideas and collaborates with "intrapreneurs" to align opportunities and fund viable growth ideas. The board is part of a sustainable process for rapidly resourcing, learning from and experimenting with ideas.