The HeroX Videographer's Cut

Are your video-editing skills ready for prime time? We’re looking for a bench of creative talent to produce video assets for HeroX.

Challenge Overview

They say a picture is worth a thousand words. A video is worth exponentially more. As HeroX refines and upgrades our platform capabilities, we are developing a bench of videographers to support our creation of authentic, engaging videos and we want you to join!

This two phase challenge offers a variety of prizes, including a total prize purse of $3500, the opportunity for more lucrative gig work, and the chance to help define the spirit of HeroX’s video presence in its early stages! What’s more, the first place submission in this challenge will be used to promote HeroX’s new Explainer Video.

We are interested in attracting a breadth of editing, filming, and animation talents, ranging from basic video editing skills all the way to the creation of high quality, visionary compositions. If you’re interested in joining our bench of contract videographers, then learn more at the Guidelines tab and click SOLVE THIS CHALLENGE!


Challenge Guidelines

In this challenge, we want you to show us your creativity, your ability to sync with a brand’s look and feel, and the breadth of your technical chops. In Phase 1 of this challenge, we are asking you to present a brief introduction to yourself: tell us how you like to work, what your sweet spot is in terms of film styles and project types, and lastly, show us a few examples of your past work. We want to know what makes you, YOU!

Next, the HeroX team will select up to five participants to advance to Phase 2. In Phase 2, you will be asked to create a short video or animation that introduces someone to what HeroX is all about. All Phase 2 participants will have access to the same library of assets and opportunities but are tasked with crafting their video in the style that they choose.

Successful challenge competitors will have a strong understanding of some of HeroX’s most exciting challenges. Check out some of the ones below if you’re wondering where to look!

In total, our team is interested in forming a diverse bench of creators and editors who can meet our needs for quick turnarounds, attention to detail, strong brand awareness, and a creative vision. Our video projects range from simple tasks like mining webinar recordings for snippets to creating content that supports an external partner,  to more ambitious videos that summarize a challenge’s success story, and beyond.  

However, we don’t expect anyone person to exemplify all these traits! So show us what you do best (whether it be editing, animating, filming, or some other skill) and we will bring the relevant work!

And finally, your success in this challenge is also about being a strong fit within the HeroX team. We are looking for people whose behavior and output reflect the HeroX Core Values. Take a look to learn more about how we operate!


Phase 1

The deadline to submit to Phase 1 is October 21, 2021. Ultimately, up to 5 competitors will be selected to participate in Phase 2.

This Phase 1 submission is your opportunity to introduce your passion and your past work to HeroX. Answer the submission form questions, tell us why you create, and explain why you want to work with HeroX. See the Submission Form below for more information.


Phase 2

Participants in Phase 2 will have four weeks total to create a short video (30-90 seconds) for the rollout of HeroX’s new Explainer Video. We are looking for something you might use to introduce someone to HeroX and what our company does. 

The four weeks of Phase 2 will be broken into a few milestones

  • A complete, preliminary submission - Due by November 23rd, 2021
  • Feedback from the HeroX team - Provided by December 2nd, 2021
  • Necessary edits and submission of final video - Due by December 9th, 2021

Submissions for Phase 2 should reflect HeroX’s core values and the company’s brand identity. To assist with this, each Phase 2 participant will have access to the same folder of assets.

In addition to submitting your final video, you may also submit an accompanying commentary video or a short explanation that conveys your thought process while creating your submission.

Be sure to read the Official Rules section below for complete details about the video restrictions.



The purpose of this challenge is to form a bench of talented editors and creators who would be HeroX’s go-to talent whenever an opportunity arises. Thus, winners of this challenge may be invited to join the HeroX creator bench and will be offered relevant work in the future!

In addition to future work, this challenge has a total prize purse of $3500. At the end of Phase 2, up to five prize winners will be chosen, as shown in the table below. 

Furthermore, since Phase 2 asks innovators to create a HeroX explainer video, winning submissions will likely be used by HeroX to promote the platform and their creators will be given due credit, should they choose to receive it.

WinnerPrize Total
First place1 X $1500$1500
Second place2 X $750$1500
Third place2 X $250$500

Total prize purse



Open to submissions August 31, 2021

Phase 1 Submissions due October 21, 2021 @ 5pm ET

Phase 1 Judging October 26 - November 8, 2021

Phase 1 Winners announced November 9, 2021

Phase 2 Final Submissions due December 9, 2021 @ 5pm ET

Phase 2 Judging December 9-13, 2021

Phase 2 Winners announced December 16, 2021


Judging Criteria

Phase 1

Section DescriptionOverall Weight
Previous Work

Do the previous work examples instill confidence in the candidate’s skills? 

Are they cleanly edited, succinct, or engaging?

Compelling Voice and Motivation

Does the candidate seem excited to work with HeroX? 

Have they explained why they are a good fit for the creator bench? 

Does their personality, unique style, or passion come across in their entry?

Technical Background

Does the candidate have the right technical skill set and experience to be successful? 

Have they performed gig-work for video production in the past? 

Do they have any other relevant experience or expertise?

Company fit

Will the candidate be a good fit with the HeroX team?

Is the gig nature of potential future work likely to be attractive to the candidate?


Phase 2

Section DescriptionOverall Weight
ImpactIs the video impactful and informational? Did you feel interested or engaged while watching and did you leave with a greater understanding of what HeroX does and who HeroX is?25

Does the video demonstrate creativity in any number of ways:

  • Use of assets, stock, or original content
  • Application of their unique style
  • A vibrant feeling to the final product
  • Other?
QualityDoes the video demonstrate high production quality, clean editing, and attention to detail?20
Completeness and Accuracy

Has the video addressed all of the project requirements asked for in Phase 2? 

Has the creator understood the brand identity of HeroX and made a video that fits with the company style and accurately summarizes the business?

Company fit

Will the candidate be a good fit with the HeroX team? Did they embody the HeroX Core Values?

Were they responsive and accepting of the feedback provided during Phase 2?

Did the candidate respond promptly to feedback and communications from the HeroX team?



Participation Eligibility:

The challenge is open to all adult individuals, private teams, public teams, and collegiate teams. Teams may originate from any country. Submissions must be made in English. All challenge-related communication will be in English. 

Individual competitors and teams may originate from any country, as long as United States federal sanctions do not prohibit participation (see: https://www.treasury.gov/resource-center/sanctions/Programs/Pages/Programs.aspx).

No specific qualifications or expertise in the field of video editing is required. Prize organizers encourage outside individuals and non-expert teams to compete and propose new solutions. 

To be eligible to compete, you must comply with all the terms of the challenge as defined in the Challenge-Specific Agreement.

Registration and Submissions:

Submissions must be made online, via upload to the HeroX.com website, on or before 5:00 PM ET on October 21, 2021. All uploads must be in .MP4 format. No late submissions will be accepted.

This challenge allows only one submission per individual/team. 

Intellectual Property Rights:

As detailed in the Challenge-Specific Agreement – By winning the prize award for this Challenge, the Innovator will transfer all rights and titles of the Submission to the Sponsor.

Selection of Winners:

Based on the winning criteria, prizes will be awarded per the Judging Criteria section above. In the case of a tie, the winner(s) will be selected based on the highest votes from the Judges.

Awarding of the Prize:

The Individual Submitter or Team Captain is automatically designated as the Recipient of the prize monies. The Individual’s or Captain’s name must also match the Authorized Person on the receiving Bank Account. No changes are permitted to the prize Recipient after the Submission Deadline date. If you wish to change who would receive the prize monies, those changes must be completed prior to the Submission Deadline. View our Knowledge Base article here for how to change Team Captains.

Additional Information

  • By participating in the challenge, each competitor agrees to submit only their original idea. Any indication of "copying" amongst competitors is grounds for disqualification.
  • All applications will go through a process of due diligence; any application found to be misrepresentative, plagiarized, or sharing an idea that is not their own will be automatically disqualified.
  • All ineligible applicants will be automatically removed from the competition with no recourse or reimbursement.
  • No purchase or payment of any kind is necessary to enter or win the competition.
  • Void wherever restricted or prohibited by law.
Updates 6

Challenge Updates

Five Days Left to Submit (TIPS)

Oct. 16, 2021, 2 p.m. PDT by Lulu

We are quickly approaching the final days open for submission to the HeroX Videographer's Cut. The deadline is October 21st at 5:00 pm Eastern Time (New York/USA.) 

Here are a couple of last-minute tips for a smooth entry process:

1. Begin your submission process several days before the cutoff time. This allows you to ensure everything you have been working on can be seamlessly integrated into the form.

2. Your submission will not be reviewed until you click the orange "Submit Entry" button at the top of the final review page. Please remember to do this! 

3. Review the Challenge Guidelines to ensure your submission is complete. Pay particular attention to the judging criteria which will be the scorecard used to evaluate your entry.

4. Have any questions? Head over to the challenge forum and we would love to help you out. 

Thanks so much, and good luck to all!

One Week Left to Submit

Oct. 14, 2021, 2 p.m. PDT by Lulu

There's exactly one week left to submit your solution to the HeroX Videographer's Cut! 

You're so close. You can do this!  

Remember, the final submission deadline is October 21st at 5:00 pm Eastern Time (New York/USA). No submissions received after this time will be accepted, so make sure to get yours in as soon as possible. Any last-minute questions or concerns can go right in the comments section of this update.


Two Week Warning

Oct. 7, 2021, 2 p.m. PDT by Lulu

There are only TWO WEEKS left to submit your solution for the HeroX Videographer's Cut. The early bird definitely gets the worm - so don't put it off! Be sure to have at least 75% of your submission complete a full week before the deadline for maximum flexibility. We'd hate to think you worked hard on a submission, just to miss the deadline by a hair (that's right - no late-night, sad email exceptions - the cut-off is real, folks!)

All that aside, thanks so much to all of you for your interest. Crowdsourcing is nothing without the crowd, and well, that's you. Yeah, you.  

We can't wait to see what the winning solution looks like.

Best of luck to all!

Teamwork Makes the Dream Work

Sept. 28, 2021, 9 a.m. PDT by Lulu

Have you thought about forming a team to compete in the HeroX Videographer's Cut?

Teams can be formed directly on the challenge page by connecting in the forum.

Some of the advantages of forming a team include:

1. Accountability

Those deadlines are less likely to get away from you when you’re working with a group.

2. Shared workload

You know the old “divide and conquer?”  It works well for challenges! By finding a solid collaborative stride, a group of just three people can churn out a lot more than one person working alone.

3. Camaraderie

It might be hard for other people to relate to your lone wolf journey toward incentive competition conquest, but your team will be right there with you! A source of inspiration, motivation, and perhaps even fire-under-your-butt lighting, teammates can provide a huge emotional advantage. Just think - new internet friends!

4. Specialization

Maybe you’re a real visionary with an incredible concept, but are stuck on how the “nuts and bolts” fit together? Yeah, YOU need a team. Teammates who have the skills and special working knowledge can be a huge resource. And the benefits go both ways!

Rome wasn’t built in a day. Your team will take some time to come together, so be sure to get ahead of it and start recruiting, reaching out, and networking about the challenge now. The forum is a great place to start. Also, feel free to browse the entire HeroX Community by specialization by checking out https://herox.com/crowdsourcing-community. 

All About the Forum

Sept. 14, 2021, 9 a.m. PDT by Lulu

Maybe you've had some questions, thoughts, or ideas about the challenge so far -- but you're still wondering where to take them? In fact, there's a quick, easy-to-use way to ask questions and start conversations about the HeroX Videographer's Cut: the challenge forum.  

Interested? Simply go to the forum to see what people are already saying. If you'd like to start a new conversation, click "New topic" (pictured below) and begin crafting your message. 

This is a great way to start connecting with other community members around different aspects of the challenge, gain insights, and even collaborate! Keep in mind that HeroX regularly checks in on the forum, so it's also a great way to get in touch with us about any questions (or suggestions) you might have. 

Hope you found this helpful! 

Best of luck, and have a great weekend.

Forum 1
Teams 77