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Intrepid Adventure Travel Index

Challenge Resource
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Intrepid Travel has launched its inaugural Adventure Travel Index challenging dated stereotypes of adventure travellers and redefining the growing sector within the tourism industry. New research proves adventure travellers aren't defined by age with all demographics choosing Peru, Cambodia, Morocco, Cuba and India to holiday in. Almost half of all Intrepid travellers go solo and most of them are female. As a nation, we no longer define adventure travel based on adrenaline activities. Forty three per cent say adventure travel is about getting off-the-beaten track and 26 per cent say it's about seeing something new.

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