Create non-scheduled cycle, yoga or meditation spaces within or outside of Lululemon stores
3. Opportunity: Which pillar of well-being, and which aspect of that particular pillar, are being addressed by the idea? In what way does it influence a pillar? What type of individual and community would benefit from the idea?
Malls can be daunting, overstimulating and not everybody wants to be there but somebody in your family needs to and your support is paramount however the only free zones are within busy traffic, sitting in the car or having to come back later - which is rarely a good idea and your only option is to sit by food courts wafting through junk food.
Charge your phone per cycle, stretch and meditate, have a mindfulness session in a lululemon headspace or calm booth.
4. Innovation: Why is your idea unique, novel, and/or impactful? What will the future look like if we’re successful in bringing your idea to life? How does the proposed solution differ from existing solutions addressing human well-being?
Nobody has really managed to address the issue of latent energy and feet in shopping centres or malls besides finding ways of funnelling them extra consumption. If you could get a chance to burn some calories while charging your phone or take a minute to meditate or have some headspace in a non-acquisitional format can obviously lead to the right questions, charging bikes and calm spaces exist but not so much in a sense where there's enough trust to believe there isn't a catch
5. Action Plan: Please justify and briefly describe the major steps needed to make this idea a reality. Does the technology and understanding exist now? Is it likely to exist in the next 3-5 years?
Yes, the technology exists. The shops would have to innovatively find some extra corners to accommodate quiet spaces or bikes.
Calm nooks would take a little longer to roll out but cycles could be positioned as below the line activations within mall spaces too.