Info, better choice, bundles and discounts
Offer bundles with wearables, apps, food subscriptions, sport equipment, fitness/sport events vouchers
Put the Herox challenge in stores
3. Opportunity: Which pillar of well-being, and which aspect of that particular pillar, are being addressed by the idea? In what way does it influence a pillar? What type of individual and community would benefit from the idea?
By offering wearables and food/supplement subscriptions you will improve body state of people.
By offering info and vouchers for local sport events or fitness clubs - you will improve community and mind as people will make friends and new contacts. Why not organize event yourselves? - a Lululemon marathon or something...
4. Innovation: Why is your idea unique, novel, and/or impactful? What will the future look like if we’re successful in bringing your idea to life? How does the proposed solution differ from existing solutions addressing human well-being?
Its not that unique - but offering more goods and services would benefit your customers and increase profit.
Just team up with other companies so you can offer bundled services and equipment. All technologies exist.
5. Action Plan: Please justify and briefly describe the major steps needed to make this idea a reality. Does the technology and understanding exist now? Is it likely to exist in the next 3-5 years?
Since your stores get 16 million visitors per year, then
why don't you ask your store visitors what would they want to see in your stores -
put a big poster or tablet in every store about the Herox challenge and tell them they can win a prize
I think you should team up with app developers who have apps for running stats, and you should team up
with wearables producer so u can sell wearable sensors (like heart beat and blood pressure etc rings, bracelets) in your stores.
Close the cycle and sell sport equipment + app for health / running tracking + wearable devices in your stores.
Sell bundles - sport equipment + free wearables + free fitness vouchers for the local fitness
Put some sensors in your sport clothes - people like hi tech to measure their sport performance
Offer healthy diets and team up with companies that deliver healthy food / supplements and offer subscriptions in your stores.
Offer fitness equipment with discount from your stores - team up with equipment seller.
You can sell a lot more items and subscriptions from your stores than you can imagine - just offer bundles and discounts
If you manage to put your name on different apps / wearables sensors / fitness equipment (by teaming up with other companies) - even better advertising for Lululemon.
If you can sell and advertise fitness related services and goods in your stores - you can close a deal and those other fitness related companies can advertise your company on their products.
Sell discount tickets or put a TV to display info for local marathons or sport events in your stores (where your customers can actively participate)