Upcoming webinar: ACCELERATING ENTERPRISE INNOVATION - Feb. 27, 2018, 9 a.m. PST

To Do List: Marketing Preparation - Competitor and Community Engagement

Use this To Do list to help you prepare your marketing materials for potential competitors and engagement of your crowdsourcing community:

  •  Determine which target audiences to promote the Crowdsourcing Project to and how you will reach them
  •  Set up a shared spreadsheet for managing contact lists of potential competitors/target audiences, media, promotional partners and any other supporters
  •  Create list of potential events and conferences related to the subject area
  •  Create your messaging (reference this guide if you need help with this step)
  •  Prepare email blasts/messaging for target audiences (reference this guide if you need help with this step)
  •  Compose Launch Day blog post for Updates section on your Crowdsourcing Page (reference this guide if you need help with this step)